Floom
Floom is working to revolutionise the act of sending flowers by supporting local artisans and offering seasonal bouquets. Their website is an online destination for everything floral, allowing customers to order carefully curated bouquets easily.
Floom focuses on seasonal flowers from local florists, positioning itself as a platform for the latter to sell their goods online. Besides a flower marketplace, the website also functions as an inspirational online magazine that provides a new perspective on the power of plants and flowers and the natural world, and its connection to that of city dwellers.