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The horticulturally curious have long been waiting for an app of this kind. Overlap is soon to launch an augmented reality app for identifying and buying plants and flowers seen in the wild. It works by simply snapping a picture of the species you’re looking at, then Overlap tells you what it is. It also has the ability to direct you to valuable information – gardening guidance, reviews, descriptions of popular cultivars, and even to places to buy. Through artificial intelligence, Overlap has already trained a machine learning system to classify over 10,000 species that are popular in Europe and North America. Visit the demo site, and look out for its launch.

Check out our interview with Overlap.ai (Jungle on Demand/3co) here.

Green tech
Part of Incubation Programme
Founded by
Steve Jenkins & Lance Legel
Founded in