A Journal exploring the value of plants and flowers
Greenhouse Festival

Experience the future of urban green living

Split over a multiple day period to facilitate the interests of both businesses and consumers, the Greenhouse Festival programme covers an eclectic mix of workshops, talks, presentations and product pitches, as well as functioning as a bustling marketplace. The Incubation Programme prepares Incubation Programme teams to present their product during the Demo-Day, to an audience of industry professionals, potential investors and thousands of consumers.

The first Greenhouse Festival

Participating Businesses

What happened in 2017


On Sunday we welcomed over 3,700 visitors through the Greenhouse Festival doors. The programme included workshops, talks and demonstrations to entertain visitors of all ages and interests.


Over 100 industry professionals, entrepreneurs and potential investors were invited join the Business Day, which provided an opportunity for attendees to build meaningful new contacts in the floriculture sector. Following the product pitches given by the seven Incubation Programme teams, the afternoon also included presentations by Let it Grow founder Silke Tijkotte and our in-house futurologist Jacintha Scheerder.